SHOP ARCHITECTS


290 Mulberry . New York

photos: SHOP ARCHITECTS

A rippled brick design was proposed for this residential
condominium building in response to contextual zoning that
dictated a “predominantly masonry” façade. The complex
geometry, in addition to a host of other parameters (including
site, cost, code, brick coursing and panel weight, fabrication
transport and installation), posed a great challenge with
respect to information management. Because the façade
needed to be “responsive” to these parameters, both during
design and construction, advanced modeling software was
essential. Utilizing a parametric based modeling as a solution
for resolution of complex geometries and digitally fabricated
components. The office undertook this building as a pilot
project to initiate the use of Building Information Modeling
as part of SHoP’s standard practice.




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